About FrankieKnowledge Hotel Consulting Team


INTRODUCTION

Established in 1982, FrankieKnowledge Hotel Consulting Team provides Customized Business Enhancement Packages to Hotels. We adopt a Structured and Modular Approach to Significantly Improve and Sustain the Performance of Budget, Business and Boutique Hotels

Specifically, FrankieKnowledge Hotel Consulting Team offers 2 Major Categories of Service and Solutions
[1] Hotel Consulting and Management Series [3 to 12 months per project] 
[2] Hotel Coaching Series [4 hours per Coaching Module]     

In fact, over the last 38 years, FrankieKnowledge Hotel Consulting Team has worked with hundreds of hotels in Malaysia and Republic of Mauritius in a very wide range of strategic and operational roles, including-

1| Hotel Business Advisory and Management Consulting
2| Hotel Business Recovery and Business Improvement Consulting
3| Hotel Business Planning and Strategic Marketing
4| Hotel Operations Management
5| On-line Bookings and OTA Management
6| Front Office and Standard Operation Procedures (SOP) Consulting
7| Hotel Coaching and Counselling and
8| Hospitality Management and Guest Service Training


CURRENT FOCUS   

During this on-going global coronavirus pandemic, our single-minded focus is to guide budget, business and boutique hotels and up to 5-Star hotels to successfully implement COVID-19 Management Policy, COVID-19 Critical Operating Rules, COVID-19 Enhanced SOPs and Checklists, related COVID-19 Management Measures and Business Management Strategies required to progressively start to recover and bounce back within 90 days . In this context, our primary emphasis is to work with hotels to implement 10 Key Steps to attract and sustain room bookings by adopting a Focused Marketing System


BUSINESS ANALYSIS

Based on our analysis of the current hotel business landscape, the demand for hotel rooms will decrease very significantly. Many Hotels in Malaysia will suspend their operations and eventually they will close down. The balance of the hotels that plan to continue their business operations will struggle to achieve the desired level of room occupancy just to break even.

In furtherance, majority of the hotels will also face many additional critical challenges, including – price war, high monthly fixed and operating costs, staffing and related issues.

As a Hotel Owner, if you do not believe that there is a future in this current environment, We strongly suggest that you seriously consider to sell your hotel business  now. Of course, on the other hand, if you are able to see the real opportunity in this crisis, We would advise you to take concrete steps to buy or invest in the hotel business. Most important, you must stay focus to build a strong reputation for your hotel as – “A Responsible Hotel that offers the Safest Accommodation in your geographical location of competition.

Contact FrankieKnowledge Consulting Team
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frankie@frankieknowledge.com
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